15 Keys to Church Health: Dynamic Strategy

15 Keys to Church Health: Dynamic StrategyNovember 8, 2018
church strategy

This post is part of the series on 15 Keys to Church Health. This key is one of the Five Aspects of Organisationally Healthy Churches.

A healthy church has a dynamic strategy, which provides the church with a clear and effective plan for success.

What is Dynamic Strategy?

The plan. Priorities, goals, objectives, timelines, targets and actions. Our church strategy must answer the key question ‘what is your church doing next?’

The mission is our overarching purpose, and the vision is the mission incarnated, whilst our culture and our structure together generate the environment that hosts growth and movement. But the church strategy must bring it all together into defined, measurable steps.

Planning is important, but plans for plan’s sake are not. Plans without a sense of prioritization lead to chaos and lack of planning will result in us reacting to the urgent instead of pursuing the important. Strategy helps us determine our short, medium and long-term goals, targets and objectives. It is the plotting of the course towards the destination we want to arrive at.

Why is Dynamic Strategy important?

It generates momentum and growth through consistently defining and attaining clear goals.

What does healthy Dynamic Strategy bring to a church?

  1. Dynamic Strategy keeps the mission front and centre in church life.
  2. Dynamic Strategy turns the vision into practical, grounded steps.
  3. Dynamic Strategy shapes the process of church culture becoming personal lifestyle.
  4. Dynamic Strategy streamlines and simplifies visional, cultural and structural development.

What happens if Dynamic Strategy is lacking?

There will be a lack of clear steps forward, with no consistent movement, and no momentum to bring about change.

What helps develop Dynamic Strategy?

  • Continual, regular review of every program, event and ministry. 
  • Annual review of mission, vision, culture, structure and strategy development. 
  • Mission used to determine priorities, and vision used to track progress and define success. 
  • Goals set that includes a designated point-person responsible, and deadlines. 
  • Goals and targets for the upcoming 12 months.

How healthy is the Dynamic Strategy of your church? Is it dynamic, as in, flexible and able to change with the new priorities, new focuses and new directions as God speaks? Is it strategic, as in, considered, planned, clear and specific? To discover the health of your Dynamic Strategy, as well as the other keys to church health, contact me today.

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